Client: Ministry of Education

In 2003, MOE introduced a Kindergarten Curriculum framework, which was refreshed in 2012. OHBOY! Pictures created the publicity video for the launch of the new framework, which consisted of a narrative story about children being curious, active and competent learners and interviews with various teachers and principals to get more insight on how they planned their curriculum using this new framework.

MOE iTeach Principles Publicity Video

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